I’m a performance-focused digital marketer with a background in statistics and seven years of hands-on experience in sales and marketing. My approach blends analytics with aesthetics through measurable results, practical structures, and actionable strategies.

Over the years, I’ve worked within brand-side, agency, and startup environments across industries including fashion, cosmetics, jewelry, food & beverage, entertainment, and hospitality. I’ve contributed to campaigns for both local and global brands like LEGO, Warner Bros., Crate & Barrel, and lululemon by managing advertising campaigns, generating leads, supporting sales growth, and collaborating closely with strategy, and creative teams.

Today, my work is centered on simplifying what often feels overwhelming for business owners: clearer and more organized digital systems through that support consistent results and better customer experiences, especially as businesses grow and become harder to manage.

Every strategy is rooted in data and shaped by a deep understanding of the human behavior behind the numbers, with long-term scalability in mind.

– Letisya S.